cross-dressing commercial

when I was young, I saw this "info-mercial" for a make-up line with the most interesting idea for selling their product. Instead of having women demonstrate it, they had a couple of guys get made-over instead. The idea, apparently, was to show that if a guy could come out looking good, then a woman would look fantastic. So they took a father and son, and made them over, and had them surprise their families with their new look. Seems to me like there is a story in there for someone to have some fun with, don't you agree?