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Being educated means that you know WHERE to go for the information you need. Take away for your own use a few of the writing tips offered here. I've quoted Victoria Waddle before and she continues to have useful resources and tips.
"While an author might not know how to create a platform or ‘brand’ herself — get people to recognize her name and look forward to her book — there are plenty of people who are willing to help." "If you’ve found yourself drowning in the ‘what’s a writer to do?’ platform-creation pool and have no real understanding of how a book gets published, it’s time to discover Jane Friedman. Grab hold; she’s a buoy." "If you are a bit jaded, go first to Friedman’s helpful articles on “Writer’s Digest” and check out the professional reviews of her work. Next, go over to her website janefriedman.com. Her blog is packed with helpful hints on all sorts of writerly issues. Because she has such a deep reach, she attracts guest bloggers, each with his own expertise."
"Writing is difficult enough. That there is help with the publishing and platform/author identity elements of a writing career soothes the anxious author. If you’ve found a wonderful literary citizen who is giving back with good advice or useful tools, please share."
Victoria Waddle
https://www.pe.com/2018/04/28/branding-marketing-todays-writ...