Insurance Ad
By Ellie Dauber © 2020
Here’s a VERY short piece, a script based on an ad that keeps turning up on my TV. I mean no offense to the insurance company. This is just something that the wording of the ad suggested to me.
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The scene is a modern kitchen. A young woman in a house dress is sitting at the table drinking a cup of coffee. There are a few papers with some sort of writing on them near where she is sitting. The camera moves in to a medium shot as she speaks.
WIFE:
SINCE TOMMY AND I GOT MARRIED AND MOVED INTO OUR NEW HOUSE,
HE’S BEEN ACTING STRANGE.
VERY STRANGE.
She holds up a sheet of paper. It is some sort of bill. The name “Progressive” can be seen at the top of the page.
WIFE:
OF COURSE, WE DID SAVE A LOT BUNDLING OUR HOME AND CAR INSURANCE
WITH PROGRESSIVE.
An attractive woman in her mid-40s comes in. Her hair is in a bouffant style. She is wearing a fashionable dress and a pearl necklace. She’s carrying a briefcase.
OLDER WOMAN:
I‘VE GOT TO GET TO WORK, HONEY. I’LL BE HOME ABOUT SIX. MAYBE, AFTER
DINNER, WE CAN GO DRESS SHOPPING OVER AT THE MALL. I CAN’T BELIEVE
THAT I’VE NOTHING BUT MEN’S CLOTHES IN MY CLOSET. BYE, BYE!
She kisses the wife on the cheek and heads out of the scene.
ANNOUNCER:
PROGRESSIVE CAN’T STOP FROM CHANGING YOUR HUSBAND INTO ONE OF HIS
PARENTS, BUT IT CAN SAVE YOU A LOT ON HOME AND AUTO INSURANCE.
The wife glares angrily at the camera.
WIFE:
YEAH, BUT COULDN’T IT HAVE CHANGED HIM INTO HIS FATHER?